Consumer psychology of tourism, hospitality and leisure

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Travel - Food, Lodging & Transportation
Consumer psychology of tourism,...

Consumer psychology of tourism, hospitality and leisure

Name: Consumer psychology of tourism, hospitality and leisure
ISBN: 9780851997490

Crouch, G. I., Perdue, R. R., Timmermans, H. J. P., Uysal, M. (Eds.)

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This book focuses on consumer behaviour in the context of tourism, hospitality and leisure. It comprises of 8 parts that discuss: attitudes, emotions and information processing; motivation and learning; consumption systems; decision and choice; experience and satisfaction; market segmentation; attraction and loyalty; and image and interpretation. The book consists of 26 chapters and is indexed. Available In Print

Категорії:

Travel - Food, Lodging & Transportation

Рік:

2004

Видавництво:

CABI

Мова:

english

Сторінки:

336

ISBN 10:

085199749X